12
Aug

Research Tools: Focus group discussion

group-discussionHave you ever wondered what focus group discussions are or why they are held? How are focus group discussions useful for research? We, at Express Dissertation are here to help you out in this regard.

One of the good and authentic ways to collect people hailing from similar backgrounds or with similar experiences to discuss intensely on a particular topic is focus group discussion (FGD). This group is usually moderated by a group facilitator who brings in a discussion topic and triggers the group to participate actively and bring up a discussion.

The power of FGD mainly depends on permitting the participants to freely agree or not agree with the others’ statements which further pave a path to understand how people think about the same issue from various viewpoints.

These FGDs can be mainly used to understand the meanings of various findings that cannot be determined by a statistical analysis. However, FGD can prove to be useful when it provides a deep insight to various opinions given by various partied who are engaged in the process of modification, hence allowing the process to be smoother.

While preparing FGDs it is important to keep in mind the goals of the research or meeting, mentioning key questions, agenda developing and intention to record the FGD session. The most important part of these FGDs are facilitation and some of the important points to keep in minds to assure that equal participation is achieved and the key questions are defined properly. After every FGD, a special detailed report is mandatory and any significant observations during the FGDs must be jotted down and included in the same. At Express Dissertation, we offer you the best services right from deciding your research topics to holding discussions for your surveys. We have the best of team members who will help you in this regard.